Apr 4, 2024
Los Angeles Dodgers and Toyo Tires Agree to Multi-Year Partnership
LOS ANGELES – The Los Angeles Dodgers and Toyo Tires® have announced a multi-year agreement between the team and the Itami, Japan-based manufacturer and distributor.
As part of the agreement, Toyo Tires will enjoy prime placement on the media backdrop for specific player interviews, as well as multiple permanent and digital signage placements around Dodger Stadium including behind home plate, that will drive exposure to millions of fans. In addition, Toyo Tires will also present the Shohei Ohtani Shirt giveaway on September 21 at Dodger Stadium.
“Toyo Tires is an industry leader and a great partner for the Dodgers,” said Lon Rosen, Executive Vice President & Chief Marketing Officer, Los Angeles Dodgers. “We are truly pleased to align with such a highly regarded global brand. Toyo and the Dodgers will each reap numerous benefits from this burgeoning association.”
“Toyo Tire Corporation is proud to partner with the Los Angeles Dodgers,” said Mr. Takashi Shimizu, Representative Director, President & CEO of Toyo Tire Corporation. “The Dodgers are one of the most popular and respected sports brands in the world, and a premier organization with a rich history. We look forward to a rewarding partnership and wish them the best of luck for the upcoming season.”
Established in 1966, Toyo Tire U.S.A. Corp. represents the innovation, quality, performance and excellent service that Toyo Tires has delivered worldwide for more than 75 years. The company offers a full line of premium tires for nearly every vehicle including light trucks, SUVs, crossovers, sports cars, luxury cars, hybrids and electric vehicles, as well as commercial trucks. Many of the tires are built in the United States at their state-of-the-art factory in Georgia. For more information, visit www.toyotires.com. You can also join the Toyo Tires community on Facebook, Instagram, and YouTube.
The Los Angeles Dodgers franchise, with seven World Series championships and 24 National League pennants since its beginnings in Brooklyn in 1890, is committed to a tradition of pride and excellence. The Dodgers, baseball’s 2020 World Champions, were recognized as ESPN’s Sports Humanitarian Team of the Year and are dedicated to supporting a culture of winning baseball, providing a first-class, fan-friendly experience at Dodger Stadium, and building a strong partnership with the community. With the highest cumulative fan attendance in Major League Baseball history, and a record of breaking barriers, the Dodgers are one of the most cherished sports franchises in the world. Visit the Dodgers online at www.dodgers.com
